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Lumene Group Acquires Swedish Beauty Brand Ida Warg Beauty

Strengthens position in Nordic beauty market and boosts international expansion.

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By: TOM BRANNA

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Lumene Group, a beauty company from Finland, acquired Ida Warg Beauty. A purchase price was not disclosed. Ida Warg Beauty, based in Sweden, is a leading player in the self-tanning category—just a few years after launch. Ida Warg and Adrian Innergård According to Lumene, the acquisition will complement the Group’s portfolio with another high-quality Nordic brand with great growth potential. This transaction strengthens Lumene Group’s position in the Nordic markets and aligns with th...

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